Posts Tagged ‘Small Presses’

New Models of Publishing

Posted: August 2, 2011 in Small Presses
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The site mentioned below is another example of how people are looking at the publishing industry in a different way.  In many ways, this company’s goals are very similar to New Libri, the company that is publishing my novel Painted Black this fall.  It’s kind of cool to be engaging in what could easily be called an “experimental” wave of new publishing ideas.

Since Shelfstealers focuses on e-books and audio books, we worry less than traditional publishers about marketability when we acquire a book, and more about helping good authors. Once we acquire the rights to publish a book, however, we work closely with our authors—and our readers—to develop and implement a comprehensive marketing program to maximize sales.

via ABOUT :: What is Shelfstealers?.

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U.K. publishing house Pan Macmillan announced plans to launch Macmillan Compass, a new digital only publishing imprint. While the new imprint will release e-books for all formats and distribution will be through Pan Macmillan’s established channels, it has not been determined as yet if the e-titles will be available for sale in the U.S.

via Pan Macmillan to Launch Digital-Only Imprint, Macmillan Compass.

News like the article above increases my confidence that the small press releasing my book this fall is on the right track.  New Libri puts a big emphasis on eBook publication, and in some cases, may even choose not to print hard copies if concentrating on eBook sales makes the most sense.

If even well established traditional houses like Macmillan is promoting a digital emphasis, can success for New Libri (and by default–me, too!) be far behind?

I met with my publisher at New Libri yesterday and we talked about a few  minor edits for Painted Black to look at which they will send me soon.  And we talked about cover image suggestions.  And we talked about promotion and marketing ideas to get started on. And we set the release date for this fall.

And…I am getting SO excited that this is actually going to happen.  I’m still a little (read “a lot”) fuzzy on this whole marketing thing, especially the web/social media presence.  But the great thing about working with a small press who is just starting out is that marketing me and my novel is essential to marketing New Libri as well. So I feel more supported than I might have at a larger house, or even a well established small press which has more important, market-tested authors to spend their time and budget on.

New Libri encourages their authors to get to know one another and set up a support network.  So we are going to touch base soon and brainstorm what we can do as a unit to make sure we are all successful.  There are plans to upgrade the New Libri website and I will be making a few changes to my blogs to establish a more professional, authorial presence.  (Yeah, will see how that works–right now I feel more stumbling geek.)

I’ll keep you informed on changes I’m making as they happen, but here’s an overview of what I’m planning to do:

  • Create an author website and link my blogs to it
  • Change my email signature (see below for example)
  • Set up a new email address specifically for the novel
  • Start posting comments on the New Libri Facebook page
  • Continue to be a presence on Facebook and Twitter
  • Print professional business cards

You can expect this blog to start focusing more on self promotion and marketing, but I am planning on doing some self-publishing experimentation when I have time, so will continue to muse on the self e-pubbing journey I started out on.  One idea I might try is epubbing some of my short stories for free to generate a buzz for the upcoming novel.  Other authors I’ve been communicating with have tried that and it seems to have a certain degree of success.

I am enjoying this publishing journey I’m launched on and hope you are looking forward to Painted Black’s release as much as I am.

Debra R. Borys
Author of Painted Black to be released fall 2011 by New Libri Press
debborys@paintedblacknovel.com

www.debra-r-borys.com
www.paintedblacknovel.com
www.newlibripress.com