Smooth Landing

Posted: April 5, 2012 in Marketing

I am always looking for ways to improve my author website to improve visibility.  I even had a dream last night about some changes I’m going to make today.

The article below talks about one simple thing we can do to help improve traffic flow.

A landing page refers to the first page a new visitor sees on your website, usually arriving via an ad or search engine. Specifically for books, we’re expanding on that definition a bit. A book landing page is a single permanent page (permalink) on an author website or blog which contains all the relevant information for a given book, including a link to purchase. For example:

Surprisingly, a very large segment of authors do not leverage any sort of book landing page.

via 6 Ways a Book Landing Page Can Increase Your Book’s Revenue – The Savvy Book Marketer.


The Questions and Comments:

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s